The Praxenthaler brothers run 8 outdoor sports shops in Bavaria. Anakin was hired to develop a catalog that could step up with the marketing material of outdoor brands and at the same time bring in deeper value to the customer compared to a regular sales broshure by adding tour guides, personal stories about the brothers and professional tips on how to use gear and equipment.
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Winter
Wonderland
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Corporate Design
In addition to the design and layout of the catalog, we developed recurring design elements and icons to keep a consitant brand image. Posters and Online Ads were created for local events and special offers.
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